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4.10.     Measures for the management of water demand and supply

Boosting circular economy and improving resource efficiency to achieve decoupling between the use of resources and population or economic growth is a key policy objective of the European Green Deal for sustainable development. Although water is not explicitly mentioned in the Green Deal, the same policy guidelines are also relevant for the water domain. Economic growth and increase in population lead, in principle, to increases of water use, unless this is counteracted by increasing water use efficiency. For example, the invention and installation of more efficient appliances in households, agricultural holdings, industrial facilities and energy plants can decrease their water use. In 2007, it was estimated that there is a significant water saving potential (around 40 % on average) across all economic sectors in Europe until 2030 (Dworak et al., 2007), but higher investments were needed to unlock it.

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